Nick Platt featured in ThinkLA Newsletter

By: Don Lupo

How did you get started in advertising? What’s been your career road map? I started in advertising at the age of 19 in London, when I left school all I wanted to do was draw. I wanted to find a job that allowed me to make a living out of my passion, and I was lucky enough to do so. Over the last 30 years, I worked my way up from intern, to Executive Creative Director, to Agency owner. All that time it’s been about connecting with people, creating work that truly resonates with people. Our mantra at LO:LA is that everything is “Made with Love” and I’m proud to say that that resonates in everything I’ve done and that we do. What has been an important, perhaps the most important, lesson you’ve learned in your career so far? Being open and transparent about how you feel, about the work […]

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Cross Campus Member Spotlight

Love and happiness are human necessities and should be at the root of everything we do. In business and the workplace, it’s easy to lose sight of those values for the sake of revenue and quantity over quality. But not for LO:LA (London: Los Angeles). Created in 2017, LO:LA is a creative agency with native roots in London, nurtured by the vibrant, collaborative culture of Los Angeles. The agency is fueled by the mantra “Made with Love” and guiding client partners towards the “Pursuit of Happierness.” Their client partners include Cycle Gear, Fleming’s Prime Steakhouse & Wine Bar, GRRRL, Halo Circus, Souplantation, Sweet Tomatoes, The Creative Coalition, and Total Wine and More. We sat down with Founder and CEO Nick Platt to learn more about his award-winning agency.

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Davey Awards Honors

LO:LA received honors from the industry’s Davey Awards, honoring outstanding work from the best and brightest small shops worldwide. The Davey Awards recognize creativity and innovation in the areas of Web, Design, Video, Advertising, Mobile, Social, Branded, and Immersive & Experiential. LO:LA won four Davey Awards in total, one Gold and three Silver. Their Gold Davey Award win was in the Experiential & Immersive category for “Napa Valley Wine Harvest” for Fleming’s Steakhouse and Wine Bar. They also received two Silver Davey Awards for their “Just Round the Corner” campaign for Cycle Gear in the Integrated Campaign: Business to Consumer and  Commercials: Consumer Products/Services categories. Team LO:LA also snagged a Silver Davey Award in Brand Awareness: Comedy for Total Wine & More.

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RAPP Vet Joins LO:LA as Creative Director

By: Erik Oster

LO:LA (London: Los Angeles), the full-service creative agency launched by RAPP veterans earlier this year, hired Dave Scott as creative director. Scott will be tasked with leading creative strategy along with founder and CEO  Nick Platt, as well as supporting new business development efforts with partner and head of client relations Rosanne Ramos. “At LO:LA, we’re always looking to add innovative, seasoned talent to the family,” Platt said in a statement. “When the opportunity to integrate Dave – a close mate and longtime colleague – into the LO:LA team arose, we jumped at it with no hesitation. His track record speaks for itself.” Scott joins LO:LA from RAPP, where he spent the past two years, most recently serving as senior vice president, group creative director and creative lead on the Toyota account. Before joining the Los Angeles office of RAPP, Scott spent nearly a year as a group creative director with WPP’s Ford […]

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